Fashion Casting: Your Quick Start Guide

Ever wonder why some models always seem to land the gigs while others struggle? Most of it comes down to how they handle fashion casting. A casting call is just a short meeting where a brand decides who fits their next campaign. It can feel intimidating, but with the right prep you can walk in confident and walk out with a job.

Finding Real Casting Calls

The first step is knowing where to look. Agency websites, Instagram, and dedicated casting platforms post opportunities daily. Follow UK agencies like Storm, Elite, and ModelCo – they often share open calls on their feeds. Also join Facebook groups for model casting; many agents post last‑minute slots there. Don’t chase every post; focus on calls that match your look, size, and experience level.

How to Prepare Like a Pro

Your portfolio is the first thing a casting director sees. Keep it short – 5 to 7 high‑quality shots that show range: a clean headshot, a full‑body editorial pose, a commercial smile, and a runway walk if you have it. Make sure images are recent and the lighting is natural. Dress in simple basics for the audition – plain tees, fitted jeans, and minimal accessories – so the focus stays on you, not your outfit.

Practice your walk and a few poses in front of a mirror. Notice how your shoulders relax and how you transition between steps. If you can, record a short video and watch it back. Small tweaks, like keeping your chin slightly down, make a big difference on camera.

On the day of the casting, bring a printed copy of your portfolio, a few fresh photos, and a notebook. Arrive 10‑15 minutes early; casting rooms are busy and you don’t want to be rushed. Keep your phone on silent, and use the waiting time to stretch and breathe.

When it’s your turn, greet the director with a firm handshake and a smile. Speak clearly about who you are, your experience, and why you’re excited for the job. Answer any questions honestly – if you’re not a particular height or size, say so. Directors appreciate candor and will remember you for it.

Watch the body language of the casting director. If they ask for a different walk or a specific expression, adapt quickly. Showing that you can take direction on the spot signals professionalism.

A common mistake is over‑talking. Keep your answers short and let your look do most of the talking. Also avoid strong fragrances; they can be distracting in a closed room.

After the casting, send a brief thank‑you email. Mention one thing you enjoyed about the meeting and attach a digital copy of your portfolio if they asked for it. This follow‑up can set you apart from other models who never reach out again.

Remember, every casting is practice. Even if you don’t get the job, you’ll learn what works and what doesn’t. Keep refining your portfolio, stay active on casting platforms, and treat each call as a step toward your next big break.